THE DENIM GUIDE

Our commitment to providing a luxury shopping experience to all our customers online and in our boutique stores in West London involves keeping you up to date with all the latest trends, styles, outfits and brands we have to offer. Our jeans guide will have something for everyone no matter your tastes, size and shape.

Women’s Jeans Guide

Denim comes in a range of different forms, whether it’s jeans, shirts, shorts and more, as well as a variety of great colours and prints. We’ve put together collections for the new season as well as edits for all year-round staples for you to look through, as well as how to wear them well.

For the new season, check out our Spring Denim Edit, showcasing some of the must-have items you’ll want to be seen in. Featuring cropped, straight and skinny styles as well as denim shirts, we’ll also show you what clothing goes great with them. Some styles never go off-trend, with some such as double or even triple denim outfits becoming very much in again.

We have our Best For guide, detailing what jeans work best for you no matter the occasion. You’ll find many great combinations from renowned jean designers such as J Brand, Frame, AG and more. Never be at a loss for an outfit idea involving our core range of jeans again.

Denim Guide Designed with You in Mind

You’ll also find our How to Style guide where we focus on the iconic Ruby design from J Brand, showing you how to keep your look up to date using our summer exclusives alongside last year’s best-selling jean of the season.

If you need some guidance, we have our How to Wear denim guides. Giving inspiration when it comes to wanting to pull off the latest look, we have our How to Wear Skinny Jeans feature showing you great ways to make the most of this wardrobe staple. Also, another essential guide is How to Wear Jeans for Work, giving you tips on taking advantage of a business casual look during your working week.

We have so much info we can help you with when it comes to the best uses and looks for denim, updating the denim guide regularly so you can stay informed. We have several other guides that you’ll find below also. If you have any queries or questions, don’t hesitate to contact us for more on how we can help you with denim.